After re-launching with a successful inaugural session in August, NIADA’s Certified Master Dealer program – the most acclaimed and effective dealer training course in the independent used vehicle industry – returns Nov. 5-7 in Dallas with your next chance to become a CMD.
The CMD program has earned rave reviews from its alumni, who include some of the nation’s most successful independent dealers. It teaches dealers how to take their business to a higher Justin Osburn level by providing strategies for sustainable success in a more efficient and profitable dealership.
“Never before have we experienced such rapid change in the car business, and the foreseeable future promises more change in technology, more change in the processes to facilitate technology and more change in selling and buying habits,” said NIADA Retail 20 Groups moderator and dealer consultant Justin Osburn, the CMD instructor.
“Independent dealers need advanced tactics and strategies more than ever – not only to remain competitive but to sustain long-term profitability. The Certified Master Dealer program offers dealers and managers the tools to stay ahead of our changing business.” Since it began in 2001, the Certified Master Dealer program has built a rich tradition offering dealers the highest level of automotive education, and the reboot aims to uphold that tradition with more relevant content and more concrete takeaways than ever before.
The new CMD curriculum is a more intense and practical course, addressing all aspects of the dealership from effective management practices and business planning to marketing to finances, offering new ideas for analyzing your business and increasing profitability.